Law Firm Branding & How to Do it Right
Few terms have been more misunderstood by law firms than branding. Regardless of whether you or your firm has spent any money creating a brand, you most certainly do have a brand and your law firm branding definitely affects the quality and quantity of the business you get. Your brand is really just what your clients think of you.
Networking Skills for Professionals
Networking skills are important and essential skills which are often overlooked by lawyers in their career growth. As key people in the firm responsible for client acquisition, senior associates and partners are often expected to meet new people, create business opportunities and win work. This workshop will help lawyers to acquire practical skills and confidence in key areas.
To help professionals identify and reaffirm their personal strengths, goals and visions, and learn how to brand themselves better in order to stay relevant in the face of challenges as we approach the next decade. Through a combination of self-realisation exercises and hands-on activities, the participants will have a better understanding of themselves and will leave the workshop with a tangible plan on what they can do to create their own personal brand.